Goodwill, Goodtechnology, and Goodcollaboration

In relation to my post on the American Red Cross, this post continues my discussion on collaboration in non-profit organizations.  Goodwill Industries also use Web 2.0 for online collaboration.  On ReadWriteWeb, Sarah Perez talks about how the company has incorporated geo-spatial mapping tools on their website.  This new mapping tool gives users the opportunity to [...]

Cisco Collaborates with its Publics

Cisco is another example of how new social media is used effectively to collaborate with its publics.  For starters, they have a collaboration blog where its publics can join in and be part of the conversation.  Cisco believes that collaboration is vital and competitive for businesses.  Vice President of IT Shella Jordan describes the four trends in [...]

Teamwork Leads to Innovation

Take a moment and imagine yourself being on your favorite sports team.  In order to perform well and win, you would need to collaborate with other team members, wouldn’t you?  In addition to sports, collaboration is an extremely important concept in corporate communications.  You need teamwork inside and outside your company for effective communication.
To make [...]